The Playbook: What Great Teams Can Teach Us About Leadership, Culture & Accountability
The world's greatest sports teams don't achieve lasting success through talent alone. They succeed because they share a common understanding of how the game is played—clear expectations, defined roles, disciplined execution, trust in one another, and an unwavering commitment to the team.
While the setting may be unique, the same principles that drive championship teams drive exceptional performance in family business.
In this interactive roundtable, we'll explore memorable stories and powerful lessons from the world of sports—from the Savannah Bananas to championship teams across baseball, basketball, football, cycling, and beyond—and translate those lessons into practical strategies for building stronger family business leaders, healthier cultures, and higher-performing organizations.
Together, we'll examine what great teams understand about the "rules of the game," anticipating teammates' needs, embracing accountability, responding to adversity, developing winning habits, and creating an environment where people consistently perform at their best.
Whether you're leading a family business, managing a team, or contributing as an individual, you'll leave with fresh perspectives, practical tools, and a renewed appreciation for what it takes to build a team that doesn't simply work together—but plays together with purpose.
Jackie Schetter
Founder of Lead for Culture
Jackie spent over fifteen years in sports and entertainment, working with major leagues and brands, and learned both invaluable lessons and seen the challenges of industry culture. Her passion is helping leaders build healthy, engaging workplaces where employees truly thrive. Today’s workforce wants more than just a job - they seek purpose, balance, and growth. Her mission is to help employers create environments where people are happy and fulfilled, because happy employees lead to happy customers.

